music, life, etc.

moments of pause from a life in fast forward

Notes &

If the rationale is that the target audience for AMP energy drink is filled with pathetic douchebags, then perhaps instead of continuing to feed this audience and encourage this kind of behavior, we should offer them something different and stop shoving bro culture down everyone’s throats as if it’s totally acceptable to Tucker Max-it out at all times. Until then, the best we can do is to mock it mercilessly; if people actually think this kind of thing is attractive and effective, they’ll continue doing it, but if it’s ripped apart as often as possible, the “awesomeness” factor of stupid crap like this might be dulled a bit.
Pepsi Releases iPhone App To Help Men “Score” With Women And Brag About It On Twitter - Amp up before you score - Jezebel

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