Megan West(erby)

"Here at techPresident, we’re getting tired of stories or services claiming to find a clear correlation between chatter on Twitter or Facebook and the fortunes of the candidates running for president of the United States."

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BuzzKill, or Why We Don’t Believe The Social Media Hype | TechPresident

Simple metrics (buzz! volume!) taken as a serious indicator is just sloppy. It’s nice to see others get fed up with it, especially in higher stakes professions than the social web game. 

5 January 2012 ·